Skills publicadas
Mostrando 12 de 19linkedin-ads-bid-optimizer
Analyze LinkedIn campaign CTR, conversions, and actual CPC vs bid, then suggest ±% bid adjustments. Can apply adjustments with explicit confirmation. Triggers on prompts about bid tuning, CPC/CTR optimization, or reallocating spend to winning campaigns.
cross-platform-dashboard
Consolidated performance dashboard across Meta, Google, and LinkedIn Ads. Aggregates spend, clicks, conversions, CTR, CPC, CPA into a single HTML report with spend/conversion share donut charts. Triggers on prompts about overall performance, cross-channel reports, or "how are we doing this month".
meta-ads-audience-builder
Build Meta custom audiences from CSV files (CRM leads, email/phone lists, WhatsApp contacts). Hashes PII client-side (SHA-256, normalized per Meta spec) before upload. Triggers on prompts about uploading leads/contacts/lists as custom audiences on Meta.
linkedin-ads-bulk-editor
Bulk edit LinkedIn campaigns from CSV — status, daily budget, unit cost (bid). Preview before apply, confirmation required. Triggers on prompts about mass campaign edits, pausing many campaigns at once, or budget reallocations.
google-ads-keyword-analyzer
Analyze Google Ads keywords — quality score, impression share, CPC, conversions. Flags low-QS (≤4) and low-IS (<50%) keywords. Triggers on prompts about keyword performance, quality score issues, or impression share gaps.
meta-ads-spend-tracker
Track Meta Ads daily spend against a monthly budget. Projects end-of-month spend based on current pace, flags when burn rate exceeds expected pace, and generates a daily spend chart. Triggers on prompts about budget pacing, monthly projections, burn rate, or spend anomalies.
meta-ads-creative-strategy
Bulk upload Meta Ads creatives from local folder or Google Drive, generate copy variations (headlines, primary text, descriptions), and structure ad sets by creative angle. Use when user asks to upload creatives, create ads in bulk, or launch campaigns from a batch of assets.
google-ads-negative-keywords
Mine negative keyword candidates from Google Ads search terms (terms with impressions + clicks + cost but zero conversions + low CTR). Can optionally bulk-apply negatives to an ad group with explicit confirmation. Triggers on prompts about wasted spend, negative keyword lists, or search term cleanup.
google-ads-search-terms
Extract Google Ads search terms report and classify by intent (commercial, informational, navigational, unknown) using PT/EN keyword hints. Triggers on prompts about search terms, intent analysis, or finding keyword opportunities.
cross-platform-crm-sync
Upload a single CSV of CRM leads/contacts as a custom audience on Meta, Google Ads (customer match), and LinkedIn (DMP segment) simultaneously. All PII is SHA-256 hashed client-side before upload. Triggers on prompts about syncing CRM leads to multiple platforms at once.
cross-platform-budget-rebalance
Recommend budget reallocation across Meta, Google, and LinkedIn based on per-platform CPA efficiency. Computes efficiency score (bestCPA/platformCPA) and weights budget proportionally. Read-only — recommendations must be applied manually. Triggers on prompts about where to shift budget or which platform to scale.
google-ads
Parent skill for Google Ads operations — campaigns, keywords, search terms, negatives, audits. Delegates to specialized sub-skills for keyword analysis, negative mining, performance auditing, and search-term classification.