Published skills
meta-ads
Manage Meta Ads (Facebook and Instagram), covering performance, ROAS, CPM, frequency, audience overlap, learning phase, creative fatigue, budgets, and campaign settings. Applicable for any mention of Meta Ads, Facebook Ads, Instagram Ads, ROAS, CPM, ad spend, or campaign settings on Meta.
google-ads-landing
Scores and diagnoses Google Ads landing pages. Use to audit, check quality, diagnose high-CTR but low-conversion-rate ad groups, or improve the Landing Page Experience component of Quality Score.
google-ads-audit
Google Ads account audit and business context setup. Run this first to gather business information, analyze account health, and save context for other ads skills.
google-ads
Manage Google Ads, including performance, keywords, bids, budgets, and campaigns. This skill is applicable for any mention of Google Ads, CPA, ROAS, ad spend, or campaign settings.
content-planner
Generates a GSC-driven content calendar. It pulls real Search Console data to find high click-potential opportunities, including striking-distance queries (positions 5-20), unanswered query intent, and related-keyword expansions, providing a dated, prioritized content plan for writers.
schema-markup-generator
Generates JSON-LD structured data markup for rich results in Google Search. Supports FAQ, HowTo, Article, Product, LocalBusiness, and multi-type schemas, validating against Google requirements and providing implementation guidance.
setup-cms
Connects a CMS (WordPress, Strapi, Contentful, or Ghost) to notfair SEO tools. It guides configuration, tests the connection, and stores credentials, then automatically cross-references CMS content with Google Search Console data for SEO analysis.
google-ads-copy
Generates and A/B tests Google Ads copy. Use to write ad copy, headlines, descriptions, create ad variants, test ad messaging, improve CTR, or generate RSA (Responsive Search Ad) components.
gemini
Receive a cross-model second opinion from Google Gemini, an AI with deep Google ecosystem knowledge, to review your changes. It features three modes: review (pass/fail gate), challenge (adversarial stress-test), and consult (open Q&A on Google Ads, SEO, or implementation).
meta-ads-audit
Audits your Meta Ads (Facebook + Instagram) account and sets up the business context. It gathers business information, analyzes account health, and saves context for other Meta ads skills.
upgrade
Upgrades the NotFair plugin to its latest version, updating the marketplace repository, installing the new version to the plugin cache, and updating installed_plugins.json. This skill is used when prompted to "upgrade notfair", "update notfair", or "get latest version", and also handles inline upgrade prompts upon startup.
meta-tags-optimizer
Optimizes title tags, meta descriptions, Open Graph, and Twitter cards for maximum click-through rate. It generates multiple A/B test variations with character counting and SERP preview.
content-writer
Writes SEO-optimized blog posts, landing pages, and content improvements following Google's E-E-A-T and Helpful Content guidelines. It handles new content creation from a keyword or topic, and improving existing pages.
broken-link-checker
Scans a website to find broken links (404s, 500s). It crawls internal pages, identifies broken outbound links, and reports source pages for easy fixing.
keyword-research
Discover, analyze, and prioritize keywords for SEO and GEO content strategies from a seed keyword or niche. It identifies high-value opportunities and generates topic clusters, focusing on seed-driven keyword discovery rather than editorial calendar creation.
seo-analysis
A comprehensive SEO audit leveraging Google Search Console, URL Inspection, and PageSpeed Insights APIs, alongside technical crawls, keyword research, metadata, and schema markup analysis. It feeds real GSC and PageSpeed data into AI to identify quick wins, diagnose traffic drops, find content gaps, detect metadata mismatches, and monitor Core Web Vitals.
geo-optimizer
Generative Engine Optimization (GEO) makes content rank in AI search answers from platforms like ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. It audits existing content, rewrites for AI citation, and produces per-engine strategy.
seo-page
Performs a single-page SEO audit, deeply evaluating content quality using Google's E-E-A-T framework, Helpful Content guidelines, and on-page SEO factors. It analyzes GSC data, live HTML, metadata, schema, and internal linking to produce a scored report with actionable fixes.
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