Renewal Orchestration (RENEW Framework)
Design a renewal motion that produces forecastable Gross Revenue Retention, defends price, and uses the renewal moment as an expansion event - not a re-validation event. RENEW replaces "let's get the redline back" with a coordinated, signal-driven motion that starts 120+ days before contract end.
Core Principle
A renewal is won or lost 90 days before the contract end date, not in the redline cycle. RENEW front-loads risk identification and
[Description truncada. Veja o README completo no GitHub.]