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form-cro
Use for optimizing any form that is not for signup or registration, such as lead capture, contact, demo request, application, survey, or checkout forms. This also applies when terms like "form optimization," "lead form conversions," or "form completion rate" are mentioned.
free-tool-strategy
This skill helps users build free marketing tools for lead generation, SEO value, or brand awareness. It covers idea evaluation, tool design, and launch strategy, and is triggered by terms like 'free tool,' 'calculator,' or 'marketing tool.'
marketing-context
This skill creates and maintains a marketing context document, ensuring all marketing tasks use consistent foundational information. It's ideal for defining brand voice, target audience, or positioning at the start of any new project.
marketing-demand-acquisition
Creates demand generation campaigns, optimizes paid ad spend across LinkedIn, Google, and Meta, develops SEO strategies, and structures partnership programs for Series A+ startups scaling internationally. Useful for marketing strategy, growth marketing, advertising campaigns, PPC optimization, lead/pipeline generation, and startup marketing budgets, covering multi-channel acquisition.
marketing-ops
This central router for the marketing skill ecosystem helps when you're unsure which marketing skill to use, orchestrating a multi-skill campaign, or coordinating across content, SEO, CRO, channels, and analytics. It's also triggered by phrases like 'marketing help,' 'campaign plan,' 'what should I do next,' 'marketing priorities,' or 'coordinate marketing.'
marketing-skills
42 marketing agent skills and plugins for various coding agents, including Claude Code and Gemini CLI. It features 7 pods (content, SEO, CRO, channels, growth, intelligence, sales), a foundation context, an orchestration router, and 27 Python tools.
paid-ads
This skill helps with paid advertising campaigns on platforms like Google Ads, Meta, LinkedIn, and Twitter/X. It covers strategy, ad creation, audience targeting, and optimization, especially when terms like PPC, paid media, or ROAS are mentioned.
popup-cro
Use when the user wants to create or optimize popups, modals, overlays, slide-ins, or banners for conversion. Also apply when "exit intent," "popup conversions," "modal optimization," "lead capture popup," "email popup," "announcement banner," or "overlay" are mentioned.
programmatic-seo
Use when the user wants to create SEO-driven pages at scale using templates and data. Also applicable for terms like "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pages," "[keyword] + [city] pages," "comparison pages," "integration pages," or "building many pages for SEO."
prompt-engineer-toolkit
Analyzes and rewrites prompts for better AI output, creates reusable prompt templates for marketing, and structures end-to-end AI content workflows. Use for prompt engineering, building templates, or optimizing AI content workflows, especially for marketing.
seo-audit
Use this skill when the user wants to audit, review, or diagnose SEO issues on their site. It's also suitable for technical SEO, on-page SEO, meta tags review, and general SEO health checks.
social-content
Use this skill when the user needs help creating, scheduling, or optimizing social media content for platforms like LinkedIn, Twitter/X, Instagram, TikTok, and Facebook. It covers content creation, repurposing, and platform-specific strategies, especially when terms like 'social media,' 'content calendar,' or 'viral content' are mentioned.