30x-seo-content-writer

SEO Content Writer

What This Skill Does

Generate SEO-optimized blog articles.

Two Modes

| Mode | Input | Use Case | |------|-------|----------| | Plan Mode | seo-plan output files | Have complete SEO strategy, write per calendar | | Standalone Mode | User provides keyword | Quick single article, no full planning needed |

Mode 1: Plan Mode

Prerequisites

Have SEO plan (/seo plan):

• CONTENT-CALENDAR.md - Content calendar
• SEO-STRATEGY.md - Keyword and topic strategy

Process

┌─────────────────┐     ┌─────────────────┐     ┌─────────────────┐
│   seo-plan      │     │                 │     │                 │
│   output files  │ ──> │    Generate     │ ──> │   Markdown      │
│ CONTENT-CALENDAR│     │   SEO Content   │     │   blog article  │
│ SEO-STRATEGY    │     │                 │     │                 │
└─────────────────┘     └─────────────────┘     └─────────────────┘

Context from Plan

| Info | Source | Usage | |------|--------|-------| | Target keywords | SEO-STRATEGY.md | Title, H2, body optimization | | Topic clusters | SEO-STRATEGY.md | Internal link planning | | Competitor analysis | COMPETITOR-ANALYSIS.md | Differentiation angle |

Mode 2: Standalone Mode

When to Use

• Just want to quickly write one article
• Don't have a complete SEO plan
• Already know the target keyword

Required Input

Ask user:

1. Topic/Title: Article topic
2. Target Keyword: Primary keyword
3. Secondary Keywords: Secondary keywords (optional)
4. Search Intent: Informational / Commercial / Transactional
5. Target Length: Short (800-1200) / Medium (1500-2000) / Long (2500+)
6. CTA Goal: What action should readers take?

Content Generation

Article Structure

# [H1: Include primary keyword, 50-60 chars]

[Hook: Engaging first paragraph, mention keyword naturally]

## [H2: Section with keyword variation]

[Content with semantic keywords, 2-4 paragraphs]

### [H3: Subsection if needed]

[Supporting content]

## [H2: Another main section]

[Continue pattern...]

## Conclusion / Key Takeaways

[Summary, reiterate value, include CTA]

SEO Requirements Checklist

| Element | Requirement | |---------|-------------| | Title (H1) | Include primary keyword, 50-60 characters | | Meta Description | Include keyword, 150-160 characters, compelling | | URL Slug | Short, keyword-rich, hyphenated | | First 100 Words | Include primary keyword naturally | | Headings | H2s include keyword variations, logical hierarchy | | Keyword Density | 1-2%, natural placement | | Internal Links | 3-5 relevant internal links (placeholder: [Internal: topic]) | | External Links | 2-3 authoritative sources | | Images | Suggest placements with alt text descriptions | | Readability | Short paragraphs, bullet lists, scannable |

E-E-A-T Signals to Include

| Signal | How to Include | |--------|----------------| | Experience | First-hand examples, case studies, "we tested" | | Expertise | Technical depth, accurate information, citations | | Authoritativeness | Cite reputable sources, link to studies | | Trustworthiness | Clear attribution, honest claims, no exaggeration |

AI Citation Readiness (GEO)

For AI search visibility:

• Include clear, quotable definitions
• Use structured formats (tables, lists)
• Answer questions directly in the first sentence
• Include specific data points and statistics

Output Format

Deliverables

1. Blog Article (Markdown format)
2. Full article with SEO optimization
3. Meta title and description
4. Suggested URL slug

1. SEO Checklist (verification)
2. [ ] Primary keyword in title
3. [ ] Primary keyword in first 100 words
4. [ ] H2s with keyword variations
5. [ ] Internal link placeholders
6. [ ] External authoritative links
7. [ ] Image suggestions with alt text
8. [ ] CTA included

Commands

| Command | Mode | |---------|------| | /seo content-writer | Auto-detect (plan mode if seo-plan output exists, otherwise standalone) | | /seo content-writer "topic" | Standalone mode, directly specify topic |

Integration with Other Skills

| Skill | When to Use | |-------|-------------| | seo-plan | Create plan first, then use plan mode to generate content | | seo-internal-links suggest | Generate internal link suggestions after writing | | seo-content-audit | Audit quality after writing |

Quality Gates

Before Generation

• [ ] Target keyword confirmed
• [ ] Search intent understood
• [ ] Length decided

After Generation

• [ ] Keyword naturally integrated (not stuffed)
• [ ] E-E-A-T signals present
• [ ] Readability appropriate for audience
• [ ] CTA aligned with business goal
• [ ] No factual claims without sources

[PROTOCOL]: Update this header on changes, then check CLAUDE.md