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acp-intent-traces

Implement ACP intent traces — structured cart abandonment signals with reason codes for analytics and automated recovery workflows. Use when building abandonment tracking, recovery automation, or conversion optimization.

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Atualizado há 5 meses

Ver no GitHub ↗ Licença: MIT

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ACP Intent Traces

Before writing code

Fetch live docs:

  1. Web-search site:github.com agentic-commerce-protocol rfcs intent_traces for the intent traces RFC
  2. Fetch https://developers.openai.com/commerce/specs/checkout/ for how intent traces integrate with checkout
  3. Web-search site:github.com agentic-commerce-protocol spec json-schema intent for the schema

Conceptual Architecture

What Intent Traces Are

Intent traces are a built-in ACP extension that provides structured cart abandonment signals. When a buyer abandons a checkout, the agent sends a trace explaining why — enabling merchants to understand conversion barriers and automate recovery.

10 Reason Codes

| Code | Meaning | |------|---------| | price_sensitivity | Total was too expensive | | shipping_cost | Shipping cost was a barrier | | shipping_speed | Delivery time was too slow | | product_fit | Product didn't match buyer's needs | | trust_security | Buyer didn't trust the merchant/payment | | returns_policy | Return/refund policy was inadequate | | payment_options | Preferred payment method unavailable | | comparison | Buyer is comparison shopping | | timing_deferred | Buyer wants to purchase later | | other | Doesn't fit other categories |

How It Works

  1. Buyer initiates checkout but doesn't complete
  2. Agent detects abandonment (session timeout, explicit cancellation, navigation away)
  3. Agent sends intent trace via POST /checkout_sessions/{id}/cancel, including a single reason_code (required enum string, exactly one per trace)
  4. Merchant receives the trace and can:
  5. Aggregate for analytics
  6. Trigger automated recovery (email, discount offer)
  7. Adjust pricing/shipping strategy

Privacy Considerations

  • Intent traces contain behavioral signals — handle per GDPR/CCPA
  • Only collect traces when the buyer has consented to data collection
  • Don't store personally identifiable information in trace metadata
  • Aggregate traces for analytics rather than individual tracking

Extension Negotiation

Like all extensions, intent traces must be negotiated:

  1. Agent includes intent_traces in capabilities.extensions[]
  2. Merchant confirms support
  3. Only then are traces exchanged

Use Cases

  • Cart abandonment analytics dashboards
  • Automated recovery email workflows
  • Dynamic pricing based on price sensitivity signals
  • Shipping strategy optimization
  • A/B testing checkout flows
  • Conversion funnel analysis

Additional Trace Fields

  • trace_summary — Optional free-text summary of the abandonment reason (max 500 characters)
  • metadata — Optional flat key-value map for additional context (string keys and string values only)

Write-Only Behavior

Intent traces are write-only — they are sent on the POST /checkout_sessions/{id}/cancel endpoint and are never echoed back in GET responses. This prevents information leakage and ensures traces are used only for analytics and recovery workflows.

Best Practices

  • Send traces on every abandonment — even other is better than no signal
  • Each trace has a single reason_code (required enum string); if the buyer has multiple reasons, choose the most significant one
  • Process traces asynchronously — don't block the cancellation flow
  • Build aggregate dashboards before automated recovery
  • Test trace collection end-to-end with the agent platform
  • Respect buyer privacy — anonymize before long-term storage

Fetch the intent traces RFC for exact trace payload structure, reason code definitions, and integration points before implementing.

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