AI Search Optimization (AEO / LLM Visibility)
Overview
This skill covers how B2B marketers should adapt their content strategy, SEO practices, and brand presence to maximize visibility in AI-powered search tools including ChatGPT, Perplexity, Google AI Overviews, and other LLM-based answer engines. It also addresses how traditional SEO investment should be evaluated and adjusted in light of AI search growth. All practices are sourced exclusively from Exit Five podcast guests; no external b
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