funnel-strategy — research skill
Infer and structure your sales funnel based on your GTM motion. Reads ICP + positioning (if locked) and your website signals to produce pre-close + post-close stages with qualification criteria per stage. Output: marketing/funnel/funnel-strategy.md.
When to use
- Early in the engagement, after ICP research is in place — defines the stages every downstream skill assumes
- When the GTM motion is shifting (e.g., PLG → Hybrid as enterprise deals start landi
[Description truncada. Veja o README completo no GitHub.]