B2B Influencer Marketing
Overview
This skill covers how to build and run influencer marketing programs in B2B contexts, including how to find and recruit creators, structure campaigns and briefs, measure impact without perfect attribution, and evolve one-off campaigns into long-term partnerships. All practices are sourced exclusively from Exit Five podcast guests across 15 episodes. No general marketing knowledge has been added.
Finding and Identifying the Right Creators
**Immers
[Description truncada. Veja o README completo no GitHub.]