Lenny Skills: Marketing & Brand
5 actionable skills for marketing your product.
Skills
1. Positioning & Messaging
- Define your category
- Articulate your unique value
- Test messaging with customers
2. Brand Storytelling
- Lead with the customer's problem
- Show transformation
- Be authentic and consistent
3. Launch Marketing
- Build anticipation before launch
- Coordinate across channels
- Have a post-launch plan
4. Content Marketing
- Create content that solves prob
[Description truncada. Veja o README completo no GitHub.]