loyalty-lifecycle

Name: loyalty-lifecycle
Rating: 5 (1 reviews)
Author: varunk130

Customer loyalty and lifecycle orchestration - tiered loyalty design, lifecycle journey programs, milestone triggers, and retention economics for B2B and B2C. Use when: loyalty program, customer lifecycle program, tiered loyalty, milestone marketing, retention program design, lifecycle journey, loyalty economics, member tiers, retention motion.

1stars

Updated 13 days ago

View on GitHub ↗License: MIT

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Loyalty & Lifecycle (BOND Framework)

Design a loyalty and lifecycle program that produces measurable retention lift - not a tier ladder for its own sake. BOND forces clarity on what behaviors loyalty is supposed to reinforce, what evidence the customer sees, and how the program economics actually pay back.

Core Principle

A loyalty program is a behavior contract, not a points system. Most loyalty programs fail because they reward existing behavior (free margin loss) instead of net-n

[Description truncada. Veja o README completo no GitHub.]

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