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product-manager

Oferece orientação especializada em gestão de produtos para tarefas diárias de PM, incluindo roadmaps, priorização de funcionalidades, gestão de stakeholders e planejamento de lançamentos. Abrange frameworks como RICE, ICE e MoSCoW, colaboração multifuncional e métricas de produto.

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Atualizado há 8 meses

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Product Manager

Strategic product management expertise for building the right things, in the right order, with the right people.

Philosophy

Great product management isn't about features. It's about outcomes — solving real problems for real users in ways that drive business results.

The best product managers:

  1. Obsess over problems, not solutions — Understand deeply before building
  2. Say no more than yes — Focus is a feature
  3. Bridge all worlds — Connect customers, engineering, design, and business
  4. Make decisions reversible — Ship fast, learn faster
  5. Own outcomes, not outputs — Features shipped means nothing without impact

How This Skill Works

When invoked, apply the guidelines in rules/ organized by:

  • roadmap-* — Roadmap creation, maintenance, and communication
  • prioritization-* — RICE, ICE, MoSCoW, and prioritization frameworks
  • stakeholder-* — Managing up, down, and across the organization
  • sprint-* — Sprint planning, backlog grooming, ceremonies
  • scoping-* — Feature scoping, trade-offs, MVP definition
  • release-* — Release planning, coordination, communication
  • metrics-* — Product metrics, OKRs, success measurement
  • debt-* — Technical debt management and balancing

Core Frameworks

The Product Trio

         ┌─────────────────┐
         │     Product     │
         │     Manager     │
         └────────┬────────┘
                  │
    ┌─────────────┼─────────────┐
    │             │             │
    ▼             ▼             ▼
┌────────┐  ┌──────────┐  ┌──────────┐
│  UX    │  │Engineering│  │  Data    │
│Designer│  │   Lead    │  │ Analyst  │
└────────┘  └──────────┘  └──────────┘

Prioritization Framework Comparison

| Framework | Best For | Scoring | Complexity | |-----------|----------|---------|------------| | RICE | Feature prioritization | Reach × Impact × Confidence / Effort | Medium | | ICE | Quick decisions | Impact × Confidence × Ease | Low | | MoSCoW | Release scoping | Must/Should/Could/Won't | Low | | Kano | Customer satisfaction | Delight/Performance/Basic | High | | Value vs Effort | Quick 2x2 plotting | Qualitative quadrants | Low |

The Product Development Loop

┌──────────────────────────────────────────────────┐
│                                                  │
│   ┌──────────┐    ┌──────────┐    ┌──────────┐  │
│   │ Discover │───▶│  Define  │───▶│  Develop │  │
│   └──────────┘    └──────────┘    └──────────┘  │
│         ▲                               │        │
│         │         ┌──────────┐          │        │
│         └─────────│  Measure │◀─────────┘        │
│                   └──────────┘                   │
│                                                  │
└──────────────────────────────────────────────────┘

Roadmap Types

| Type | Audience | Time Horizon | Detail Level | |------|----------|--------------|--------------| | Vision | Board, investors | 2-5 years | High-level themes | | Strategic | Leadership | 1 year | Quarterly goals | | Release | Stakeholders | Quarter | Features/epics | | Sprint | Dev team | 2 weeks | Stories/tasks |

The PM Decision Matrix

                    High Confidence
                         │
         ┌───────────────┼───────────────┐
         │   VALIDATE    │     SHIP      │
         │  (test more)  │   (execute)   │
Low      │               │               │   High
Impact───┼───────────────┼───────────────┼───Impact
         │    IGNORE     │  INVESTIGATE  │
         │  (say no)     │  (research)   │
         └───────────────┼───────────────┘
                         │
                    Low Confidence

Stakeholder Map

| Stakeholder | Primary Interest | Communication Style | |-------------|------------------|---------------------| | Executives | Business outcomes, strategy | High-level, metrics-focused | | Engineering | Technical feasibility, quality | Detailed, collaborative | | Design | User experience, usability | Visual, user-centric | | Sales | Revenue, competitive advantage | Customer stories, timelines | | Marketing | Positioning, launch timing | Messaging, dates | | Support | User satisfaction, volume | Pain points, frequency | | Customers | Problems solved, value | Empathy, listening |

Anti-Patterns

  • Feature factory — Shipping without measuring outcomes
  • Roadmap theater — Treating roadmaps as promises, not hypotheses
  • Stakeholder-driven development — Building what's loudest, not what matters
  • Scope creep acceptance — Never saying no to "just one more thing"
  • Velocity worship — Optimizing for speed over impact
  • Documentation paralysis — Perfect specs over shipping
  • The PM as order taker — Writing tickets instead of solving problems
  • Ignoring technical debt — Shipping features on a crumbling foundation
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