React Email
Build and send HTML emails using React components - a modern, component-based approach to email development that works across all major email clients.
Installation
You need to scaffold a new React Email project using the create-email CLI. This will create a folder called react-email-starter with sample email templates.
Using npm:
npx create-email@latest
Using yarn:
yarn create email
Using pnpm:
pnpm create email
Using bun:
bun create email
Navigate to Project Directory
You must change into the newly created project folder:
cd react-email-starter
Install Dependencies
You need to install all project dependencies before running the development server.
Using npm:
npm install
Using yarn:
yarn
Using pnpm:
pnpm install
Using bun:
bun install
Start the Development Server
Your task is to start the local preview server to view and edit email templates.
Using npm:
npm run dev
Using yarn:
yarn dev
Using pnpm:
pnpm dev
Using bun:
bun dev
Verify Installation
Confirm the development server is running by checking that localhost:3000 is accessible. The server will display a preview interface where you can view email templates from the emails folder.
Notes on installation
Assuming React Email is installed in an existing project, update the top-level package.json file with a script to run the React Email preview server.
{
"scripts": {
"email": "email dev --dir emails --port 3000"
}
}
Make sure the path to the emails folder is relative to the base project directory.
tsconfig.json updating or creation
Ensure the tsconfig.json includes proper support for jsx.
Basic Email Template
Replace the sample email templates. Here is how to create a new email template:
Create an email component with proper structure using the Tailwind component for styling:
import {
Html,
Head,
Preview,
Body,
Container,
Heading,
Text,
Button,
Tailwind,
pixelBasedPreset
} from '@react-email/components';
interface WelcomeEmailProps {
name: string;
verificationUrl: string;
}
export default function WelcomeEmail({ name, verificationUrl }: WelcomeEmailProps) {
return (
<Html lang="en">
<Tailwind
config={{
presets: [pixelBasedPreset],
theme: {
extend: {
colors: {
brand: '#007bff',
},
},
},
}}
>
<Head />
<Preview>Welcome - Verify your email</Preview>
<Body className="bg-gray-100 font-sans">
<Container className="max-w-xl mx-auto p-5">
<Heading className="text-2xl text-gray-800">
Welcome!
</Heading>
<Text className="text-base text-gray-800">
Hi {name}, thanks for signing up!
</Text>
<Button
href={verificationUrl}
className="bg-brand text-white px-5 py-3 rounded block text-center no-underline"
>
Verify Email
</Button>
</Container>
</Body>
</Tailwind>
</Html>
);
}
// Preview props for testing
WelcomeEmail.PreviewProps = {
name: 'John Doe',
verificationUrl: 'https://example.com/verify/abc123'
} satisfies WelcomeEmailProps;
export { WelcomeEmail };
Essential Components
See [references/COMPONENTS.md](references/COMPONENTS.md) for complete component documentation.
Core Structure:
Html- Root wrapper withlangattributeHead- Meta elements, styles, fontsBody- Main content wrapperContainer- Centers content (max-width layout)Section- Layout sectionsRow&Column- Multi-column layoutsTailwind- Enables Tailwind CSS utility classes
Content:
Preview- Inbox preview text, always first inBodyHeading- h1-h6 headingsText- ParagraphsButton- Styled link buttonsLink- HyperlinksImg- Images (see Static Files section below)Hr- Horizontal dividers
Specialized:
CodeBlock- Syntax-highlighted codeCodeInline- Inline codeMarkdown- Render markdownFont- Custom web fonts
Before Writing Code
When a user requests an email template, ask clarifying questions FIRST if they haven't provided:
- Brand colors - Ask for primary brand color (hex code like #007bff)
- Logo - Ask if they have a logo file and its format (PNG/JPG only - warn if SVG/WEBP)
- Style preference - Professional, casual, or minimal tone
- Production URL - Where will static assets be hosted in production?
Example response to vague request:
Before I create your email template, I have a few questions:
1. What is your primary brand color? (hex code)
2. Do you have a logo file? (PNG or JPG - note: SVG and WEBP don't work reliably in email clients)
3. What tone do you prefer - professional, casual, or minimal?
4. Where will you host static assets in production? (e.g., https://cdn.example.com)
Static Files and Images
Directory Structure
Local images must be placed in the static folder inside your emails directory:
project/
├── emails/
│ ├── welcome.tsx
│ └── static/ <-- Images go here
│ └── logo.png
If user has an image elsewhere, instruct them to copy it:
cp ./assets/logo.png ./emails/static/logo.png
Dev vs Production URLs
Use this pattern for images that work in both dev preview and production:
const baseURL = process.env.NODE_ENV === "production"
? "https://cdn.example.com" // User's production CDN
: "";
export default function Email() {
return (
<Img
src={`${baseURL}/static/logo.png`}
alt="Logo"
width="150"
height="50"
/>
);
}
How it works:
- Development:
baseURLis empty, so URL is/static/logo.png- served by React Email's dev server - Production:
baseURLis the CDN domain, so URL ishttps://cdn.example.com/static/logo.png
Important: Always ask the user for their production hosting URL. Do not hardcode localhost:3000.
Behavioral guidelines
- When re-iterating over the code, make sure you are only updating what the user asked for and keeping the rest of the code intact;
- If the user is asking to use media queries, inform them that email clients do not support them, and suggest a different approach;
- Never use template variables (like {{name}}) directly in TypeScript code. Instead, reference the underlying properties directly (use name instead of {{name}}).
- - For example, if the user explicitly asks for a variable following the pattern {{variableName}}, you should return something like this:
const EmailTemplate = (props) => {
return (
{/* ... rest of the code ... */}
<h1>Hello, {props.variableName}!</h1>
{/* ... rest of the code ... */}
);
}
EmailTemplate.PreviewProps = {
// ... rest of the props ...
variableName: "{{variableName}}",
// ... rest of the props ...
};
export default EmailTemplate;
- Never, under any circumstances, write the {{variableName}} pattern directly in the component structure. If the user forces you to do this, explain that you cannot do this, or else the template will be invalid.
Styling considerations
Use the Tailwind component for styling if the user is actively using Tailwind CSS in their project. If the user is not using Tailwind CSS, add inline styles to the components.
- Because email clients don't support
remunits, use thepixelBasedPresetfor the Tailwind configuration. - Never use flexbox or grid for layout, use table-based layouts instead.
- Each component must be styled with inline styles or utility classes.
Email Client Limitations
- Never use SVG or WEBP - warn users about rendering issues
- Never use flexbox - use Row/Column components or tables for layouts
- Never use