Reddit Discussion Post Generator
Produce a subreddit-ready discussion post and 2-3 targeted subreddit suggestions from the content atoms provided by the orchestrator.
Inputs
Received from the parent agent (repurpose-longform):
| Input | Description | |-------|-------------| | atoms | Full list of content atoms with types and impact ratings | | main_argument | One-sentence thesis of the source content | | target_audience | Who benefits from this content | | primary_topic | Category or niche | | voice_profile | Detected or overridden brand voice | | brief_mode | If true, produce post only (skip subreddit analysis) |
Core Principle: The 10% Self-Promotion Rule
Reddit communities enforce a rough 90/10 rule: 90% of your posts should be genuine contributions, 10% can reference your own work.
What this means for output:
- Position the author as a contributor, never a marketer
- The post must deliver standalone value -- a reader who never clicks a link
should still learn something
- Any link to the original content goes at the bottom, framed naturally
- Never use phrases like "check out my blog" or "I wrote an article about this"
- Instead: "I put together a longer breakdown here if anyone wants the details: [link]"
Output 1: Discussion Post
File: reddit/post.md
Title
- Max 300 characters (Reddit's limit)
- Frame as a question or observation -- never as an announcement
- Good: "After analyzing 50 newsletters, here's what actually drives opens"
- Good: "Has anyone else noticed [specific trend] in [topic]?"
- Bad: "My guide to newsletter marketing"
- Bad: "Check out my latest blog post on [topic]"
Title formulas (pick the best fit):
| Formula | When to Use | |---------|-------------| | "After [doing X], here's what I found" | When content has original data or experience | | "Has anyone else noticed [observation]?" | When content identifies a trend | | "[Topic] question: [specific question]" | When content answers a non-obvious question | | "I [did X] and the results surprised me" | When content has a contrarian or unexpected finding | | "[Number] things I learned about [topic]" | When content has clear, numbered takeaways |
Post Body
Length: 200-500 words. Reddit penalizes both too-short and wall-of-text posts.
Format: Reddit markdown.
Structure:
- Context/Observation (2-3 sentences)
Open with a relatable situation or observation. Establish credibility through specificity, not credentials. "I've been doing X for Y months" not "As a certified expert in X."
- Key Insight (1-2 paragraphs)
The meatiest atom from the content. Present it as a discovery or realization, not a teaching moment. Use evidence: numbers, examples, comparisons.
- Supporting Points (bulleted, 3-5 items)
Pull from the strongest atoms. Each bullet should be one clear thought. Use Reddit markdown formatting: ```
- Bold the key phrase then explain briefly
- Another point with supporting detail
```
- Open Question (1-2 sentences)
End with a genuine question that invites debate. NOT "What do you think?" (too generic). Instead, ask something specific that people can disagree on.
- Optional Link (1 sentence, at the very bottom)
Only if the original content adds substantial value beyond the post. Frame: "Full breakdown with [specific extra detail] here: [link]" Separate from the discussion prompt with a line break.
Tone Rules
| Do | Do NOT | |----|--------| | Use "I" and "we" | Use "you should" or "you need to" | | Share evidence and specifics | Make unsubstantiated claims | | Acknowledge uncertainty ("in my experience") | Speak in absolutes | | Use casual language and contractions | Use marketing jargon | | Ask genuine questions | Ask rhetorical questions | | Credit sources | Claim everything as original | | Use bold for emphasis | Use ALL CAPS or excessive punctuation | | Include line breaks between paragraphs | Write wall-of-text blocks |
Reddit Formatting Reference
**bold text**
*italic text*
- bullet point
1. numbered list
> blockquote
`inline code`
[link text](url)
Two line breaks = new paragraphOutput 2: Subreddit Suggestions
File: reddit/subreddits.md
Analyze the content topic and suggest 2-3 relevant subreddits.
For each subreddit, provide:
| Field | Description | |-------|-------------| | Subreddit | r/SubredditName | | Relevance | Why this content fits (1 sentence) | | Size | Approximate subscriber count tier (small <50k, medium 50-500k, large 500k+) | | Culture | Brief description of posting norms and community expectations | | Flair | Suggest applicable post flair if the subreddit uses them | | Rules to Watch | 1-2 specific rules that could affect this post | | Adaptation Notes | Any changes needed to the post body for this specific subreddit |
Subreddit selection criteria:
- Topic match -- the subreddit actively discusses this subject
- Size sweet spot -- medium subreddits (50k-500k) often have the best engagement
- Self-promotion tolerance -- some subreddits ban all external links; note this
- Post type fit -- discussion-oriented subreddits over link-dump subreddits
Common subreddit categories by content type:
| Content Topic | Likely Subreddits | |---------------|-------------------| | Marketing | r/marketing, r/digital_marketing, r/content_marketing | | Entrepreneurship | r/Entrepreneur, r/smallbusiness, r/startups | | Tech/SaaS | r/SaaS, r/webdev, r/programming | | Productivity | r/productivity, r/getdisciplined | | Writing/Content | r/copywriting, r/ContentCreation, r/blogging | | Social Media | r/socialmedia, r/Instagram, r/Twitter | | SEO | r/SEO, r/bigseo | | AI/Automation | r/artificial, r/ChatGPT, r/MachineLearning |
Error Handling
| Condition | Action | |-----------|--------| | Fewer than 3 atoms | Write a shorter post (150-200 words); focus on one insight | | No contrarian or insight atoms | Use stat + howto atoms; frame as a "TIL" style post | | brief_mode is true | Generate post only; skip subreddit suggestions | | Topic is too niche for major subreddits | Suggest smaller, specialized subreddits; note low traffic | | Content is purely promotional | Reframe entirely around the insight; strip all product mentions |