Marketing

Guidance for marketing leaders on adopting AI tools, enabling teams, structuring workflows, and navigating the human-vs-AI creative tradeoff in B2B marketing contexts

Genomför månadsbokslut i Bokio: stämmer av bankkontot mot bokföringen, identifierar oavstämda transaktioner, kontrollerar att periodens intäkter och kostnader är korrekt bokförda, beräknar resultatet, genererar en plain-english P&L och balansrapport, samt flaggar saker som behöver åtgärdas innan månaden låses. Använd den här skillen när användaren nämner "månadsbokslut", "stäm av månaden", "stäng

Guidance on executing direct mail campaigns, personalized gifting, and physical outreach programs in B2B marketing contexts — trigger when a user is planning, optimizing, or troubleshooting any physical outreach tactic.

Orientação para executar marketing B2B personalizado em outbound, website, eventos e brindes — desde táticas de nível de segmento até abordagens impulsionadas por IA em nível individual. Aciona quando um usuário está planejando ou melhorando uma estratégia de personalização, construindo campanhas de prospecção ou avaliando táticas de ABM.

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Helps marketers generate, source, and validate B2B content ideas using customer signals, internal data, social listening, and AI tools — trigger when planning content calendars, brainstorming campaigns, or identifying audience pain points

Guidance for aligning marketing, product, sales, CS, and engineering around product launches and campaign planning — trigger when planning a launch, coordinating cross-functional stakeholders, or building a launch process from scratch.

Crie campanhas completas de anúncios ChatGPT, incluindo estrutura da campanha, grupos de anúncios com dicas de contexto e cópias de anúncios validadas por caracteres (títulos de 35 caracteres, descrições de 67 caracteres), além de prompts de geração de imagem para ícones 1024x1024. Use esta skill sempre que o usuário mencionar a criação de ChatGPT Ads, OpenAI Ads, SearchGPT ads, anúncios conversacionais ou resultados patrocinados do ChatGPT.

Audit mobile app revenue implementation -- in-app purchases, subscriptions, ad SDKs, paywall design, trial conversion funnels, and store billing compliance. Covers StoreKit 2, Google Play Billing, RevenueCat, AdMob, Unity Ads, receipt validation, entitlement sync, and pricing localization. Use when reviewing IAP flows, optimizing subscription conversion, checking ad mediation setup, or preparing f

When the user wants to optimize post-signup onboarding, user activation, first-run experience, or time-to-value. Also use when the user mentions "onboarding flow," "activation rate," "user activation," "first-run experience," "empty states," "onboarding checklist," "aha moment," "new user experience," "users aren't activating," "nobody completes setup," "low activation rate," "users sign up but do

Guidance for B2B marketers building owned audiences through content, social media, email lists, and community — trigger when a user asks about growing followers, building an email list, newsletter strategy, content flywheels, or converting audience into community.

When the user wants to optimize signup, registration, account creation, or trial activation flows. Also use when the user mentions "signup conversions," "registration friction," "signup form optimization," "free trial signup," "reduce signup dropoff," "account creation flow," "people aren't signing up," "signup abandonment," "trial conversion rate," "nobody completes registration," "too many steps