Marketing

Strategic paid advertising planning with industry-specific templates. Covers platform selection, campaign architecture, budget planning, creative strategy, and phased implementation roadmap. Use when user says "ad plan", "ad strategy", "campaign planning", "media plan", "PPC strategy", or "advertising plan".

Bulk edit LinkedIn campaigns from CSV — status, daily budget, unit cost (bid). Preview before apply, confirmation required. Triggers on prompts about mass campaign edits, pausing many campaigns at once, or budget reallocations.

Leia tweets, pesquise no Twitter e navegue por linhas do tempo usando a CLI bird, sem necessidade de chave de API. Utilize-a para ler URLs de tweets, pesquisar tópicos/pessoas, verificar linhas do tempo ou coletar informações do Twitter.

Analyze Google Ads keywords — quality score, impression share, CPC, conversions. Flags low-QS (≤4) and low-IS (<50%) keywords. Triggers on prompts about keyword performance, quality score issues, or impression share gaps.

Publica, agenda e gerencia posts em redes sociais como Facebook, Instagram, LinkedIn, X/Twitter, Pinterest, TikTok e YouTube através do WoopSocial MCP.

Single-page SEO analysis and scoring. Use when user wants to audit a page for SEO, check meta tags, validate schema, review hreflang, or optimize on-page elements. Triggers on "SEO audit", "page SEO", "check my SEO", "meta tags", "schema markup", "hreflang", or /seo commands.

Track Meta Ads daily spend against a monthly budget. Projects end-of-month spend based on current pace, flags when burn rate exceeds expected pace, and generates a daily spend chart. Triggers on prompts about budget pacing, monthly projections, burn rate, or spend anomalies.

Identifies the buying signal TYPES that matter for the user's market, then uses them to find companies showing those signals right now. Triggers: /signal-scout, "find signals", "what signals matter". Reads: ./gtm/icp.md, ./gtm/company.md. Writes: ./gtm/signals.md. Standalone: yes — asks what they sell if no context exists.

Bulk upload Meta Ads creatives from local folder or Google Drive, generate copy variations (headlines, primary text, descriptions), and structure ad sets by creative angle. Use when user asks to upload creatives, create ads in bulk, or launch campaigns from a batch of assets.

Mine negative keyword candidates from Google Ads search terms (terms with impressions + clicks + cost but zero conversions + low CTR). Can optionally bulk-apply negatives to an ad group with explicit confirmation. Triggers on prompts about wasted spend, negative keyword lists, or search term cleanup.

Read-only thinking check for the Obsidian portfolio at Personal/Finance/Portfolio/. Reads every open ticker file, compares the original opening thesis against later thesis-log entries and the most recent price action, and surfaces drift (you bought for reason A but are now justifying with reason B), anchoring (you keep restating the same thesis without re-examining it), and stale theses (no new en

YouTube Ads specific analysis covering campaign types, creative quality, audience targeting, and measurement. Evaluates video ad performance across skippable, non-skippable, bumper, Shorts, and Demand Gen formats. Use when user says "YouTube Ads", "video ads", "pre-roll", "bumper ads", "YouTube campaign", or "Shorts ads".