Marketing

Activate for: performance analysis, campaign performance, marketing analytics, channel performance, what's working, what's not working, optimise campaign, improve results, weekly report, marketing report, ROI, cost per lead, CPL, ROAS, return on ad spend, email performance, LinkedIn performance, A/B results, conversion rate, click rate, open rate, lead quality analysis. NOT for: automated weekly r

Internal reference skill — do NOT load directly from user queries.

Compress images for web/SEO performance using cwebp. Use when optimizing images for faster page loads, reducing file sizes, or converting JPG/PNG to WebP format.

Entry point for ALL TIA Portal engineering automation tasks. Always load this skill FIRST when the user mentions TIA Portal, TIA Openness, TIA Scripting, Siemens PLC, Siemens HMI, TIA Portal Add-In, or any automation/engineering task targeting TIA Portal. This skill routes to the correct domain skill and selects MCP, Python, or C# implementation.

Morning briefing for PMs. Reads all knowledge files, pulls from MCPs, and produces a prioritized "what matters today" summary. Slash command: /brief

Download videos from social media URLs (X/Twitter, YouTube, Instagram, TikTok, etc.) using yt-dlp. Use when saving a video locally, extracting content for transcription, or archiving video references.

Reference routed skill. Do NOT load directly unless user says so.

Scan the current market landscape and produce a ground-truth ecosystem snapshot. Chains /last30days for live research, validates with user, and writes brand/landscape.md with a Claims Blacklist that hard-gates all content generation. Use when: "landscape", "ecosystem", "market snapshot", "ground truth", "what's happening", "refresh landscape", "market trends", or before any content campaign to ver

Optimize content for AI search engines — ChatGPT, Perplexity, Claude, Gemini, and AI Overviews. Covers entity optimization, structured data, citation-worthy formatting, and platform-specific strategies. Use when someone wants visibility in AI-generated answers, says 'AI SEO', 'AI search', 'LLM optimization', 'ChatGPT ranking', 'Perplexity citations', 'AI Overviews', or wants their content cited by

Activate for: enrich, CRM enrichment, update CRM, data enrichment, stale data, missing data, contact data, company data, verify email, verify contact, update record, data hygiene, CRM cleanup, enrich leads, refresh accounts, outdated records, data quality. NOT for: prospect research briefs (use prospect-research), lead scoring (use lead-scoring), bulk automated enrichment scheduling (use crm-hygie

End-to-end social content campaign pipeline. Takes a marketing goal and produces scheduled, on-brand social posts with visuals across postiz-supported platforms, while keeping Typefully for X/thread specialist flows and fallback coverage. Chains: CMO strategy, content writing with voice calibration, AI slop audit, selective Paper MCP visual design, and routed scheduling via postiz or Typefully. Ea

Structured marketing brainstorming when direction is unclear. Use when the agent doesn't know which skill to run, the user is vague about what they need, there are multiple valid marketing paths, or someone says 'I don't know where to start', 'what should we market', 'explore approaches', 'help me think through this', 'marketing ideas', 'what campaign should I run', 'where do I start with marketin