Explorar skills

Design, validate, and optimize schema.org structured data for eligibility, correctness, and measurable SEO impact.

Use when a website needs a broad audit covering UX, conversion, content, SEO, technical correctness, and information hierarchy before changes are planned.

Local SEO expertise and audit. Activates for Google Business Profile, GBP optimization, local pack, citations, NAP consistency, reviews, local landing pages, local content, local links, Google Maps, Apple Maps, Bing Places, or service area business discussions. Phase 11. Output: {AUDIT_DIR}/local-findings.md

Google penalty and manual action detection. Activates when discussing traffic drops, penalties, manual actions, algorithm updates, deindexation, ranking losses, or suspicious pattern detection. Run this EARLY — a confirmed penalty invalidates all other optimization work until resolved. Phase 20. Output: {AUDIT_DIR}/penalty-findings.md

Web accessibility audit with SEO focus. Activates when discussing WCAG compliance, ADA compliance, accessibility, color contrast, ARIA labels, keyboard navigation, screen reader compatibility, or Core Web Vitals interaction metrics. Phase 19. Output: {AUDIT_DIR}/accessibility-findings.md

Creates demand generation campaigns, optimizes paid ad spend across LinkedIn, Google, and Meta, develops SEO strategies, and structures partnership programs for Series A+ startups scaling internationally. Use when planning marketing strategy, growth marketing, advertising campaigns, PPC optimization, lead generation, pipeline generation, or startup marketing budgets. Covers multi-channel acquisiti

Entity optimization and Knowledge Graph analysis. Activates when discussing entities, Google Knowledge Graph, entity SEO, NLP entities, schema entities, Wikidata, entity relationships, semantic entities, or E-E-A-T entity signals. Phase 9. Output: {AUDIT_DIR}/entity-findings.md

Use when a website needs a broad audit covering UX, conversion, content, SEO, technical correctness, and information hierarchy before changes are planned.

Diagnose and audit SEO issues affecting crawlability, indexation, rankings, and organic performance.

Diagnose and audit SEO issues affecting crawlability, indexation, rankings, and organic performance.

Design, validate, and optimize schema.org structured data for eligibility, correctness, and measurable SEO impact.

Online reputation analysis and review management strategy. Activates when discussing reviews, reputation, brand sentiment, negative reviews, review management, BBB complaints, Yelp reviews, online reputation strategy, or review generation systems. Phase 15. Output: {AUDIT_DIR}/reputation-findings.md