Explorar skills

Master audit report compilation. Activates when compiling the final audit report, creating deliverables, producing action plans, building roadmaps, or summarizing all audit findings into a single master document. Output: {AUDIT_DIR}/master-report.md

Creates demand generation campaigns, optimizes paid ad spend across LinkedIn, Google, and Meta, develops SEO strategies, and structures partnership programs for Series A+ startups scaling internationally. Use when planning marketing strategy, growth marketing, advertising campaigns, PPC optimization, lead generation, pipeline generation, or startup marketing budgets. Covers multi-channel acquisiti

Performance and Core Web Vitals expertise. Activates when discussing page speed, Core Web Vitals, LCP, INP, CLS, TTFB, FCP, performance optimization, image compression, JavaScript optimization, or site speed issues. Phase 10. Output: {AUDIT_DIR}/speed-findings.md

Score a local business using the proprietary 60-item LOCAL-IMPACT framework across 8 dimensions (Listing, Reviews, Citations, Authority, Local Content, Integrated Visibility, Performance, Tracking). 0-3 scale per item, veto checks, normalized 0-100 score. Use /score-local-impact or after audit phases. Output: {AUDIT_DIR}/local-impact-scores.md

Creates demand generation campaigns, optimizes paid ad spend across LinkedIn, Google, and Meta, develops SEO strategies, and structures partnership programs for Series A+ startups scaling internationally. Use when planning marketing strategy, growth marketing, advertising campaigns, PPC optimization, lead generation, pipeline generation, or startup marketing budgets. Covers multi-channel acquisiti

Keyword research and gap analysis. Activates when discussing keywords, keyword gaps, keyword research, search terms, ranking opportunities, low-hanging fruit, keyword mapping, or SERP analysis for local businesses. Phase 6. Output: {AUDIT_DIR}/keyword-gaps.md

Content gap analysis — identifies missing content opportunities vs. competitors. Activates when discussing content gaps, missing topics, content opportunities, competitor content comparison, golden opportunities, AI Overview gaps, or content strategy planning. Phase 5. Output: {AUDIT_DIR}/content-gaps.md

AI search visibility and AI SEO optimization. Activates when discussing AI Overviews, AI Mode, AEO, GEO, LLM SEO, ChatGPT visibility, Perplexity mentions, Gemini AI, Copilot, answer engine optimization, generative engine optimization, or any AI search presence topic. Phase 14. Output: {AUDIT_DIR}/ai-seo-findings.md

Complete technical SEO audit expertise. Activates for any technical SEO discussion: crawlability, indexation, site architecture, redirects, canonicals, structured data, HTTPS, hreflang, JavaScript rendering, robots.txt, XML sitemaps, Core Web Vitals, or site infrastructure analysis. Phase 2. Output: {AUDIT_DIR}/technical-findings.md

Generates professionally designed PDF audit reports. Activates when the user requests a PDF report, wants to export audit findings, asks for a printable report, or uses the generate-pdf or export-html commands. Produces a visually stunning HTML report with SVG gauge charts, color-coded severity cards, and professional tables, then converts to PDF. Uses Python script for reliable multi-engine PDF g

Use when a website needs a broad audit covering UX, conversion, content, SEO, technical correctness, and information hierarchy before changes are planned.

Handles the initial data collection phase for SEO audits. Activates when the user triggers an audit, mentions starting an SEO review, or provides a business URL for analysis. Collects all required information, creates the project directory structure under projects/[slug]/, validates URL accessibility, and writes intake-data.md as the source of truth for all subsequent phases. Phase 0. Output: {AUD