alexe-ev

Design a product planning process that connects strategy to execution through a repeatable cycle of goal setting, roadmapping, and delivery. Use this skill when a team's planning is ad-hoc, inconsistent, or disconnected from strategy.

Design a structured experiment to test a new acquisition or growth channel. Use this skill when a team wants to test a channel hypothesis rigorously before scaling investment.

Design communication systems and rituals that keep product, engineering, design, and business teams aligned. Use this skill when cross-team communication is breaking down or misalignment is creating delivery problems.

Build a customer health score model that predicts churn risk and expansion potential. Use this skill when a team needs a systematic, data-driven way to assess account health across the customer base.

Turn raw insights into well-structured opportunity statements ready for prioritization or experiment design. Use this skill when a team has research insights and needs to frame them as actionable product opportunities.

Map the acquisition funnel from awareness to activation and identify conversion gaps. Use this skill when a team needs to understand where users are dropping out before becoming active.

Structure and interpret a cohort analysis to understand retention, engagement, or behavior patterns over time. Use this skill when a team needs to understand how different user groups behave across their lifecycle.

Develop a channel strategy and campaign experimentation plan to test and scale acquisition and growth. Use this skill when a team needs to determine which channels to invest in and how to test them.

Identify automation opportunities in product workflows and establish governance standards. Use this skill when a team wants to reduce manual overhead in recurring product operations.

Write a clear, concise product strategy document that aligns teams on direction, priorities, and trade-offs. Use this skill when a team needs a written strategy artifact that can serve as a decision-making anchor.

Structure the product-to-design and design-to-engineering handoff process and iteration workflows. Use this skill when a team needs to improve collaboration quality at handoff points.

Apply structured ethical frameworks to evaluate product decisions and identify potential harms. Use this skill when a product decision raises ethical concerns or involves trade-offs between user wellbeing and business goals.