guia-matthieu

Download and process YouTube content for research. Use when: downloading competitor videos for analysis; extracting audio for podcasts; getting transcripts for content repurposing; archiving webinars; research content curation

Optimize landing pages for maximum conversions using proven frameworks from Unbounce and Oli Gardner—apply the \"one goal, one message, one action\" principle with data-driven design, copy, and CTA best practices. Use when: **Create a new landing page** for a campaign; **Optimize an existing landing page** that isn't converting; **Review landing page design** before launch; **Improve form conversi

\"What is important is seldom urgent and what is urgent is seldom important.\" Master Dwight D. Eisenhower's prioritization framework to focus on what truly matters. Use when: **Feeling overwhelmed** by too many tasks and not enough time; **Weekly planning** to set priorities for the week ahead; **Daily triage** when everything seems urgent; **Delegation decisions** to identify what others should

Measure and optimize growth using the AARRR (Pirate Metrics) framework with stage-specific KPIs and funnel analysis

Transform Claude into an expert in evidence-based educational presentation design. Use when designing presentations for teaching, training, or learning contexts where retention and comprehension matter. Applies Cognitive Load Theory, Mayer's 12 Principles of Multimedia Learning, Gagné's 9 Events of Instruction, C.R.A.P. design principles, and WCAG 2.1 AA accessibility standards. Triggers on reques

Transform podcast transcripts into multiple content assets—blog posts, social snippets, newsletters, and SEO-optimized landing pages—using systematic repurposing workflows. Use when: Maximizing ROI from podcast episodes; Creating blog content from audio/video; Generating social media posts from long-form content; Building newsletter content from transcripts; Extracting quotes and highlights for pr

Design multi-touch outbound sequences with optimal timing, channel mix, and messaging progression for SDR campaigns

Generate high-quality LinkedIn posts for GEO thought leadership. Use when asked to write LinkedIn content, create social media posts, or generate content about SEO/GEO topics.

Know when to move fast and when to move carefully. Master Jeff Bezos' framework for distinguishing high-stakes irreversible decisions from low-stakes reversible ones. Use when: **Prioritizing decisions** to know where to invest time; **Team empowerment** to understand what to delegate vs. escalate; **Avoiding analysis paralysis** on decisions that don't matter; **Risk management** to identify wher

Documente e desarrisque seu modelo de negócios em uma única página usando o Lean Canvas de Ash Maurya, otimizado para startups e incerteza. Ideal para novos empreendimentos, descoberta de clientes, decisões de pivotagem e conversas com investidores.

Imagine your project has failed spectacularly—then work backward to identify why. Apply Gary Klein's \"prospective hindsight\" technique to catch failures before they happen. Use when: **Before launching** a product, campaign, or major initiative; **Before making** an important decision (hiring, investment, partnership); **Starting a project** to identify risks the team hasn't considered; **When o

Create actionable buyer personas using Adele Revella's 5 Rings of Buying Insight methodology—based on real buyer stories, not demographics. Use when: **Understand why buyers buy** (or don't buy) your solution; **Create personas that drive action** rather than gather dust; **Align marketing and sales** around real buyer insights; **Develop messaging** that resonates with actual decision-makers; **M