Design e Frontend

Stop being a \"nice\" manager. Learn Kim Scott's framework for caring personally while challenging directly—the combination that builds trust and drives performance. Use when: **Giving feedback** (positive or constructive); **Building trust** with direct reports; **Performance conversations** that need to happen; **Team culture building** for high performance; **New manager development** learning

Construisez un système de distribution complet (posting, DM delivery, retargeting, tracking) qui transforme vos hooks en pipeline prévisible, basé sur la méthodologie A4 du Marketing Swarm de Lasse Flagstad. Use when: **Lancer une machine de contenu LinkedIn/X** - Cadence, review flow, posting engine; **Automatiser les DMs après engagement** - Trigger → message → tag → booking; **Installer le reta

Apply Edward de Bono's parallel thinking framework (1985) to make better decisions by examining ideas from six distinct perspectives systematically. Use when: **Making complex decisions** that require multiple perspectives; **Evaluating new products, offers, or strategies** before launch; **Breaking out of analysis paralysis** with structured thinking; **Running productive meetings** where everyon

Create memorable sonic logos using design principles from Intel, Netflix, and McDonald's—crafting 2-5 second audio signatures that achieve instant brand recognition. Use when: Creating a sonic logo for a brand; Evaluating audio logo proposals from agencies; Understanding what makes sonic logos effective; Briefing sound designers on logo requirements; Analyzing competitor sonic logos

Escape the build trap and endless backlogs. Use Basecamp's methodology to ship meaningful work in 6-week cycles with fixed time, variable scope. Use when: **Product planning** to replace endless backlogs; **Feature development** with clear time boundaries; **Team autonomy** when you want self-directed teams; **Scope management** when projects tend to balloon; **Startup development** with limited r

Apply Walter Murch's legendary film sound principles to marketing video, creating emotionally resonant audio that audiences feel without consciously noticing. Use when: Designing sound for brand films and documentaries; Creating emotional impact in video ads; Layering music, effects, and voice effectively; Building immersive soundscapes for content; Elevating production value through audio

Build a phased reputation recovery plan after a crisis — from damage assessment through stakeholder communication, trust-rebuilding actions, and sentiment tracking. Use when: rebuilding brand reputation post-crisis, designing a public apology and accountability strategy, creating stakeholder-specific recovery communications, tracking sentiment recovery metrics, planning a PR damage-control roadmap

Test if your solution actually solves the validated problem before building the full product. Master the art of showing concepts and prototypes to get honest feedback on solution fit. Use when: **After problem interviews** to test if your solution addresses validated problems; **Before building MVP** to validate core value proposition; **Prototype testing** to get feedback on concepts and mockups;

Screen resumes efficiently against job requirements with structured scoring, red flag identification, and interview recommendations

Master the art of calls-to-action that convert. Direct CTAs, transitional CTAs, button copy, and microcopy that turns readers into customers. Use when: Writing button text for landing pages and emails; Creating CTAs for different stages of awareness; Designing click-worthy microcopy; A/B testing CTA variations; Building email sequences with graduated CTAs

Use when rewriting AI-generated text to match a specific person's or brand's authentic voice. Use when AI output sounds generic, corporate, or detectable. Unlike generic "humanizers," this skill requires voice analysis input and produces voice-consistent output, not fake imperfections.

Concevez et générez des voix IA pour vos vidéos en utilisant ElevenLabs ou Qwen3-TTS, avec clonage vocal, design par description, et synchronisation lip-sync. Use when: **Créer une voix de marque** - Définir le ton vocal pour une campagne; **Cloner une voix existante** - Reproduire une voix avec autorisation; **Designer une voix originale** - Créer une voix à partir d'une description; **Multi-pers