Marketing

Process video files with ffmpeg automation. Use when: compressing videos for upload; extracting audio from video; resizing for social formats; clipping segments; merging multiple videos; generating thumbnails

Analyze sentiment in text using ML models. Use when: analyzing customer reviews; processing NPS feedback; monitoring brand mentions; evaluating campaign responses; categorizing support tickets

Master April Dunford's 8-step sales narrative from \"Sales Pitch\" (2023). Transform your positioning into a compelling story that wins enterprise deals. Use when: Structuring B2B sales presentations and demos; Creating pitch decks for complex products; Training sales teams on narrative-driven selling; Converting positioning strategy into sales conversations; Winning against entrenched competitors

Apply Segmentation, Targeting, and Positioning framework to identify market opportunities and craft differentiated positioning

Understand why customers really buy by uncovering the \"job\" they're hiring your product to do Use when: **Understanding customer motivation** beyond demographics and feature requests; **Finding product-market fit** by identifying the real progress customers seek; **Discovering why customers switch** (or don't) between solutions; **Identifying true competition** that isn't obvious from industry c

Master FBI hostage negotiation techniques adapted for business. Apply Chris Voss' proven methods to close deals, handle objections, and negotiate from a position of strength. Use when: **High-stakes negotiations** where outcomes matter significantly; **Difficult conversations** with clients, vendors, or partners; **Price negotiations** when you need to hold firm; **Conflict resolution** between te

Optimize podcast content for search engines using transcripts, structured show notes, and strategic keyword targeting to drive organic discovery. Use when: Launching a new podcast and planning for discoverability; Adding transcripts to existing episodes for SEO benefit; Optimizing show notes for search traffic; Building topical authority through podcast content; Increasing organic traffic to podca

Analyze social media profiles and engagement. Use when: auditing competitor social presence; calculating engagement rates; identifying top-performing content; tracking profile growth; benchmarking social metrics

Use when creating content that must be discoverable by AI search engines (ChatGPT, Perplexity, Gemini). Use when SEO alone isn't enough, when you need AI citations, or when optimizing for the "zero-click" future.

Find broken links on websites. Use when: auditing website for broken links; checking internal link structure; finding 404 errors; validating external links; pre-launch QA

Analyze paid advertising performance across channels and recommend budget reallocation to maximize ROAS and minimize CAC. Use when: planning quarterly ad budget allocation, diagnosing underperforming ad channels, deciding whether to scale spend on a channel, calculating marginal ROI across Google Ads, Meta, LinkedIn, or TikTok, rebalancing media mix after performance shifts, or setting up a test-a

Scale your brand voice across multiple languages using AI voice synthesis, maintaining consistent character and quality for global content. Use when: Expanding video content to new language markets; Creating multilingual courses or training; Localizing ads and marketing videos; Dubbing existing content for international audiences; Building consistent global brand voice